Eagle-eyed Emily spots McDonald’s spelling mistakes (From Ledbury Reporter)

Eagle-eyed Emily spots McDonald’s spelling mistakes

10:30am Tuesday 15th January 2013 in News By Catherine Phillips, Reporter

A CLEVER young girl who spotted glaring grammatical errors on a McDonald’s poster certainly was not “Lovin’ it”.

Ten-year-old Emily Cox was enjoying a meal with her family at the restaurant in Hylton Road, Worcester, when she noticed the corporate poster advertising face painting sessions for children.

Emily, from Stretton Grandison, near Ledbury, first spotted the fast food chain had used an unnecessary apostrophe in the word Saturdays.

The eagle-eyed youngster then found an apostrophe was missing from ‘childrens holidays’, along with other errors.

Emily said: “I was quite surprised because they are a big company and there were a lot of mistakes.

“I like to read stories and would like to be an author when I’m older but I haven’t made my mind up completely yet.”

She visited the restaurant with her parents Angela and James and four-year-old sister Elizabeth as a treat after the family had recycled their Christmas tree and visited shops.

Her mother said: “I assumed it would be right given that it was a corporate poster but I was amazed there were three or four mistakes. She was able to tell me why the poster was incorrect and it turned into a very interesting and funny conversation.

“Emily is a very bright girl so I wasn’t surprised she was able to spot the mistakes but I was surprised that McDonald’s had made them.”

A spokeswoman for McDonald’s, which uses the slogan “I’m Lovin’ It”, said they would be removing the poster and sending Emily books as a reward for spotting the mistakes.

She added: “We apologise for the grammatical errors on one of our posters and congratulate the clever, eagle-eyed girl who spotted them.”

l McDonald’s announced this week that it is to replace the toys that come with its Happy Meals with books. The fast food giant will become the UK’s largest children’s book distributor after announcing plans to give away more than 15 million over the next two years. The firm is teaming up with Dorling Kindersley and WH Smith for the promotion.