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Eagle-eyed Emily in poster mistake spot
11:10am Monday 21st January 2013 in News
A CLEVER young girl who spotted glaring grammatical errors on a McDonald’s poster certainly was not “Lovin’ it”.
Ten-year-old Emily Cox, of Stretton Grandison, near Ledbury, was enjoying a meal with her family at the restaurant on Hylton Road, Worcester, when she noticed the corporate poster advertising face painting sessions for children.
Emily first spotted the fast food chain had used an unnecessary apostrophe in the word Saturdays.
The eagle-eyed youngster – who no doubt has a future in sub-editing – then found an apostrophe was missing from “childrens holidays” along with other errors.
Emily said: “I was quite surprised because they are a big company and there were a lot of mistakes.
“I like to read stories and would like to be an author when I’m older but I haven’t made my mind up completely yet.”
She visited the restaurant on Friday with her parents Angela and James Cox and four-year-old sister Elizabeth as a treat after the family had spent the day recycling their Christmas tree and visiting shops.
Her mother said: “I assumed it would be right given that it was a corporate poster but I was amazed that there were three or four mistakes.
“She was able to tell me why the poster was incorrect and it turned into a very interesting and funny conversation.
“Emily is a very bright girl so I wasn’t surprised she was able to spot the mistakes but I was surprised that McDonald’s had made them.”
A spokesman for McDonald’s, which uses the tagline “I’m Lovin’ It”, said they would be removing the poster and sending Emily books as a reward for spotting the mistakes.
She added: “We apologise for the grammatical errors on one of our posters and congratulate the clever, eagle-eyed girl who spotted them.”