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Charles charity’s pointers for Sue
3:00pm Monday 14th October 2013 in News
A TIMELY MEETING: Businesswoman Sue Shackleton and the Prince of Wales and with some of her EasyRead clocks.
A businesswoman attended a reception hosted by the Prince of Wales in London to celebrate the success of the Prince’s Initiative for Mature Enterprise (PRIME).
Sue Shackleton, of Albert Road North, Malvern, set up EasyRead Time Teacher Clocks to sell special clocks that teach children how to tell the time. She then attended a training course run by PRIME in Worcester to learn how to make the most of her business.
At the reception at St James’s Palace, she told fellow guests how she started the business after being made redundant at the age of 53.
She began working with her brother Roger in Australia, who had already designed the clock to help teach his own children.
She said: “We decided to go into business despite the distance but considering this was the first time we had set-up a business, I began to look for help.
“PRIME’s business training course helped me and my brother formulate a business plan, as well as how to launch the product, and now we have an online business selling our clocks around the world.
“It’s not every day you get invited to attend an event at St James’s Palace and it was a big honour for me to have the opportunity to meet the Prince of Wales.”
PRIME’s chairman Richard Martin, said: “People over the age of 50 have a wealth of skills and experience to benefit their local communities, as well as wider the economy, and people like Sue serve as a positive example that it’s never too late to set up your own business.”
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