IF it's not cold enough in the UK, Icelandair will begin a scheduled service from Birmingham airport to Reykjavik on Thursday , February 5.

Birmingham will become Icelandair’s fifth gateway in the UK and 39th overall. The new flights will operate twice weekly, on Thursdays and Mondays.

Andres Jonsson, general manager of Icelandair UK, said: “We are delighted to begin flights from Birmingham our newest gateway in the UK. Our first route from the Midlands will not only open up a direct service to and from Iceland but also offer a refreshing and more convenient way to travel to North America."

Just under three hours from Birmingham, the Nordic country is expected .to become a popular year-round destination for people in the Midlands. “Iceland’s nature, including the Northern Lights and the hot springs, has always been the biggest attraction, but Icelandic locals also offer a warm welcome. In fact, Iceland was voted the friendliest nation on earth in a recent poll by World Economic Forum” added Mr Jonsson.