WE all know we are heading for an obesity and diabetes crisis. It is generally accepted that this is because of poor food choices made by the public.
Every day in the Press there are articles backed up by research that point the finger at the known culprits – fizzy drinks, crisps, and confectionary.
How come then that the dominant ‘food’ items sold in the hospital shops in Worcester and Malvern are these very products?
With a cash-strapped NHS looking at real problems caused by poor food choices, and hospitals retailing these very products they are actually not only endorsing the products but also both adding to the problem, and effectively making more work for themselves.
This inappropriate and puzzling retailing opportunity first came to my attention when I visited Malvern Community Hospital in May 2013 and I wrote to them.
Surprisingly I have never received a reply. I wonder why?
What conclusions can I draw? That the NHS are not serious about healthy eating? The message they are sending the public is that are not serious about encouraging good health.
They don't practise what they preach.
David Barrie
Malvern
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