A housing developer has stepped up its sponsorship of Ledbury’s football clubs.

Bloor Homes has signed a £10,000 sponsorship package with Ledbury Town FC and Ledbury Swifts FC, allowing the clubs to refurbish their current facilities and receive ongoing professional and technical support.

A revamped stand and sign have now been installed at the grounds, so supporters will have somewhere to shelter from bad weather as they cheer on their team.

Steve Roberts, managing director for Bloor Western, said: “We’ve been liaising with the clubs about improvements to the facilities for a long time, so to see the first part of our plans come to fruition is fantastic. 

“We hope that our partnership with Ledbury’s football clubs will give them a boost and provide somewhere for locals of all ages to train, make friends and enjoy themselves.”

Ledbury Reporter: Ledbury Town's squad in front of the Bloor Homes standLedbury Town's squad in front of the Bloor Homes stand

The next phase of the housebuilder’s partnership is assistance with the clubs’ proposed move to new facilities, along with professional and technical advice.

Taking Ledbury Town FC to the next level

Peter Boyle, chairman of Ledbury Town Football Club, said: “We can’t overstate the impact that amateur football has on people of all ages.

“Here in Ledbury, we’re passionate about getting as many people playing as possible, and Bloor’s sponsorship makes that all the easier for us. 

“The Bloor stand and sign look brilliant, and take us out of the realms of a little local club, to the next level. We’ve picked up our standards on the field over the last year, and Bloor’s donation means that our grounds look as good as we feel right now.”

Bloor is currently engaged in pre-application advice discussions with Herefordshire Council on the details of its first phase of around 200 homes in Ledbury.

The housebuilder aims to submit plans for approval later this spring.

Bloor already has outline permission to build up to 625 homes on land near the viaduct.