A Ledbury transport firm is flying the flag for a town-based charity.

A 44-tonne lorry belonging to ABE Ledbury now carries the name of Megan Baker House on its journeys around the country.

The relationship between Palletline-owned ABE Ledbury and Megan Baker House, which provides conductive education for children and adults with motor disorders, stretches back more than 15 years.

ABE directors and employees have donated time, effort and funds to help the charity.

Most recently, distribution and warehouse manager Lorraine Brooks completed a half-marathon in aid of Megan Baker House.

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Lee Gough, the charity’s development director, said ABE’s support had been invaluable.

“When ABE offered to wrap a lorry for Megan Baker House it was wonderful,”she said.

“This is not the sort of offer that ever really comes our way and it provided us with a perfect platform to raise our profile, particularly among people in an area which could benefit from our service.

“There aren’t many facilities like ours. There are others in London, Brighton and Aylesbury, so potentially we have a far-reaching area.

“We are in the midst of a lottery grant which is worth £100,000 a year for three years. While every penny is welcome, lottery funding has a very strict criteria and with no government help we need to find between £350,000 and £400,000 a year to meet running costs.

“This is where close working relationships with companies like ABE are so useful. Whether helping us to raise funds or by loaning their staff and equipment to help us save on costs, they are invaluable to us. We wouldn’t be able to function the way we do without such help.

“When we moved out of our last building in Leominster in 2020, after 14 years, they sent a lorry along and physically helped us move. I know I can drop them an email and they will try to help out in any way they can.”

Clive Brooks, Managing Director of ABE Ledbury said: “Megan Baker House is a much-loved and treasured facility not just within the Ledbury community but far beyond.

“Over more than two decades it has provided an invaluable service to thousands of adults and children affected by neurological motor disorders including cerebral palsy, dyspraxia, Parkinson’s, stroke, MS and acquired brain injury.”